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Still Staring at Your Phone Every Morning Wondering What to Post? (Cue internal screaming… or external. No judgment.) If you’ve ever found yourself in a content crisis—scrolling endlessly, trying to figure out what to post while your coffee goes cold—you’re not alone. According to HubSpot’s 2023 Marketing Industry Trends Report, 44% of marketers struggle with […]

Success on social media doesn’t happen by accident—it’s the result of a well-thought-out strategy, clear goals, and consistent effort. (And that’s what I’m here for!!) How do you ensure your strategy stays effective and aligned with your goals? One approach that can keep you focused and productive is using the 12-Week Year framework. This method […]

We are already into 2025, and it’s still a perfect time to refresh your social media strategy. You’ve likely heard of the concept of a “New Year, New You,” but what about your socials? They deserve a makeover too. Let’s hit the reset button and Marie Kondo your strategy—focusing on what sparks joy (and engagement). […]